2024 WAEC TOURISM: Tourism (tourist) WAEC Authentic Questions and Answer 2024 (9234)

TOURISM OBJ

1-10: BCAABCADDA

11-20: CDACADCDBC

21-30: ABDCDDACBC

31-40: ADBADDAACA

(11a)

(PICK ANY ONE)

Segmentation refers to the process of dividing the larger market of potential tourists into distinct groups or segments based on shared characteristics, interests, and behaviors.

OR

Segmentation in tourism marketing refers to the process of dividing the market into distinct groups based on characteristics such as demographics, interests, and behavior to tailor marketing strategies effectively.

(11b) 

(PICK ANY FOUR)

(i) Dividing the market based on geographical locations, such as countries, regions, or cities, to target tourists from specific areas.

(ii) Segmenting the market based on demographic factors such as age, gender, income, occupation, and education level to cater to the specific needs and preferences of different groups.

(iii) Dividing the market based on psychological and lifestyle characteristics, including interests, attitudes, values, and behavior, to target tourists with similar preferences and motivations.

(iv) Segmenting the market based on consumer behavior, such as travel patterns, frequency of travel, loyalty to specific brands, and spending habits, to tailor marketing strategies accordingly.

(v) Dividing the market based on cultural factors, including language, religion, customs, traditions, and social norms, to provide culturally relevant products and experiences.

(vi) Segmenting the market based on the purpose of travel, such as leisure, business, adventure, religious, or medical tourism, to develop specialized offerings for each segment.

(vii) Dividing the market based on travelers' attitudes and motivations, such as seeking relaxation, adventure, luxury, or authentic cultural experiences, to create targeted marketing messages and unique experiences.

(11c)

(PICK ANY FIVE)

(i) Facilitating the development and promotion of small and medium enterprises (SMEs) in Nigeria.

(ii) Providing support and advisory services to SMEs in areas such as business planning, financial management, and market research.

(iii) Promoting access to finance for SMEs by facilitating partnerships with financial institutions and providing financial assistance programs.

(iv) Facilitating capacity building and training programs for SMEs to enhance their skills, productivity, and competitiveness.

(v) Supporting entrepreneurship development by promoting innovation, creativity, and entrepreneurial culture among Nigerian SMEs.

(vi) Creating a conducive business environment for SMEs through policy advocacy, regulatory reforms, and streamlining administrative processes.

(vii) Facilitating market linkages and networking opportunities for SMEs, both locally and internationally, to expand their market reach and enhance business opportunities.

=======================

(1)

(i) Domestic

(ii) International

==========================================

(2) 

(PICK ANY TWO)

(i) Accommodation

(ii) Transportation

(iii) Attractions

(iv) Catering services

(v) Tour guide services

==============================================

(3) 

(PICK ANY TWO)

(i) It serves as a proof of identity and citizenship

(ii) Authorization for international travel

(iii) It allows entry into foreign countries

(iv) It facilitates visa application process

(v) It provides consular assistance and protection abroad

===============================================

(4) 

(PICK ANY TWO)

(i) Cultural exchange and exploration

(ii) Socialization and networking opportunities

(iii) Leisure and recreation

(iv) Escape from daily routine or stress

(v) Desire for new experiences and adventure

==============================================

(5)

(PICK ANY TWO)

(i) Providing travel information and advice to clients

(ii) Booking transportation, such as flights and trains

(iii) Arranging accommodations, such as hotels and resorts

(iv) Organizing tours and activities for travelers

(v) Assisting with visa and passport application processes

================================================

(6) 

(PICK ANY FOUR)

(i) Accommodation services

(ii) Transportation services

(iii) Tour guiding services

(iv) Travel agency services

(v) Restaurant and catering services

(vi) Entertainment and recreational services

(vii) Information and communication services

=============================================

(7) 

(PICK ANY TWO)

(i) Advertising and promotion campaigns

(ii) Social media marketing

(iii) Collaborations with travel influencers and bloggers

(iv) Targeted email marketing campaigns

(v) Partnering with local businesses and tourism organizations

============================================

(8) 

(PICK ANY FOUR)

(i) He/she must knowledgeable about various destinations and tourist attractions

(ii) He/she must have an excellent organizational and time management skills

(iii) He must possess strong communication and interpersonal skills

(iv) Ability to handle and resolve customer issues effectively

(v) Multilingual capabilities to cater to diverse customer needs

(vi) He/she must have good negotiation and networking skills for collaborations with suppliers and vendors

(vii) Flexibility and adaptability to handle unexpected situations and changes in itineraries

===========================================

(9) 

(PICK ANY FOUR)

(i) Insurance companies

(ii) Travel agencies

(iii) Airlines

(iv) Online insurance providers

(v) Banks and financial institutions

(vi) Tour operators

=============================================

(10) 

(PICK ANY FOUR)

(i) Plates and bowls

(ii) Cups and mugs

(iii) Vases and flower pots

(iv) Sculptures and figurines

(v) Tiles and decorative wall pieces

(vi) Jewelry and accessories

(vii) Home decor items like lamps and candle holders

====================

(14a)

An art gallery is a physical space or venue dedicated to the exhibition and presentation of works of art. 

(14b)

(i) Sustainable Tourism Development: FTAN emphasizes the importance of sustainable tourism practices and responsible tourism development. It advocates for environmentally-friendly and socially-conscious approaches in tourism operations, aiming to preserve natural and cultural resources, promote community involvement, and ensure the long-term viability of the industry. 

(ii) Tourism Promotion and Marketing: FTAN actively promotes Nigeria as a tourist destination both domestically and internationally. It undertakes marketing campaigns, participates in tourism fairs and exhibitions, and collaborates with relevant agencies to showcase the diverse attractions and cultural heritage of Nigeria. 

(iii) Capacity Building and Training: FTAN plays a role in fostering professional development and capacity building within the Nigerian tourism industry. It organizes training programs, workshops, seminars, and conferences to enhance the skills, knowledge, and professionalism of tourism practitioners. 

(iv) Advocacy and Policy Development: FTAN plays a crucial role in advocating for the interests of the Nigerian tourism industry. It actively engages with government bodies, policymakers, and relevant stakeholders to shape tourism policies, regulations, and strategies. 

(14c)

(i) Accommodation Services: These services involve providing comfortable and well-maintained rooms, excellent customer service, amenities such as dining facilities, housekeeping, concierge services, and ensuring a safe and pleasant stay for guests.

(ii) Food and Beverage Services: Service delivery in this sector includes quality cuisine, a variety of menu options, attentive and friendly staff, efficient service, clean and hygienic environments, and catering to dietary preferences or restrictions.

(iii) Tour and Activity Services: Service delivery in this area involves knowledgeable and friendly tour guides, well-organized itineraries, clear communication, adherence to safety regulations, and the provision of engaging and memorable experiences for tourists.

(iv) Transportation Services: Excellent service delivery in transportation involves ensuring timely departures and arrivals, maintaining safety standards, providing comfortable seating, offering efficient baggage handling, and delivering exceptional customer service.

(v) Customer Support and Information Services: This involves responsive and knowledgeable customer service representatives who can assist with inquiries, provide accurate and helpful information, handle complaints effectively, and offer guidance and support throughout the customer's journey.

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